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When it comes to restaurant marketing, measuring its effectiveness is crucial for long-term success. Many restaurants approach marketing with fragmented efforts and short-term strategies, missing out on the bigger picture. To truly gauge the impact of your restaurant’s marketing initiatives, it’s essential to adopt a comprehensive and long-term approach. In this blog post, we’ll explore a new paradigm for measuring restaurant marketing, focusing on generating attention, building a robust customer database, and implementing strategic follow-up techniques.
