Discover the little known art of getting guests to your restaurant on demand
I believe restaurateurs should have more freedom and profit so they can sustainably fuel their passion. Each week, I mine the insights of expert practitioners, world-class marketers, and innovative restaurant owners to help you do just that.
Drop your email below and I’ll deliver weekly episodes, top takeaways, and bite-sized growth tips:
The Latest Episode From The Guest Getter Podcast
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Recent Podcast Episodes and Articles
How An O.G. Yahoo! Engineer Would Grow Your Restaurant with Dennis Yu
Dennis Yu started over 20 years ago as a search engineer for Yahoo!, helping them build their analytics from the ground up. He’s become one of the most sophisticated PPC advertisers in the world, given the crazy access to data he had at Yahoo!. He’s spent over 1 billion dollars in Facebook ads using his dollar a day strategy and oversaw 1 million dollars a day running ads for the likes of Quiznos, Jack Daniels, Rosetta Stone, and others.
Today we’re going to go through a case study method where I’ll approach Dennis as a fairly typical restaurant and together we’ll discover how he would help that restaurant rapidly grow through digital marketing.
Winning the Wallets of Student Diners
As the school year approaches, restaurant owners and marketers are presented with a golden opportunity: attracting and retaining student diners. In this blog post, we’ll delve into a winning restaurant marketing strategy you can put in place today. Learn how to tap into the purchasing power of students this September and beyond.
Mastering Digital Ad Targeting for Restaurants
No more guesswork in your restaurant’s digital advertising. In this short episode, we’re breaking down the ins and outs of ad targeting for your restaurant
The Art of Packed Houses with Robin Goodfellow
In this episode, Toronto restaurateur Robin shares one counterintuitive secret he uses to attract more guests. “You need to be busy. You need to be saturated in this industry. You need to be fu*%ing busy all the time, otherwise you haven’t started” – Robin Goodfellow
“Make $1 Dollar Model”
Discover the $1 Model – a game-changing marketing approach that guarantees sustainable growth for restaurant owners and small businesses. Say goodbye to elusive strategies and hello to simplicity, reliability, and predictability. In this blog post, we’ll unlock the secrets to generating revenue without draining resources. Get ready to thrive in the competitive landscape with the power of the $1 Model!
The Simple Way to Measure Restaurant Marketing
We’ll explore a new paradigm for measuring restaurant marketing, focusing on generating attention, building a robust customer database, and implementing strategic follow-up.
Meet Your Host
Hey! I’m Kyle Guilfoyle. What’s up? 👋
Having been in the trenches of hospitality for more than half my life, I’ve seen first-hand how a restaurant lives and dies by its ability to bring in guests.
I now help bars and restaurants win with marketing that actually works. (‘Guest Getting,’ as I like to call it). That’s what the content you’ll find here is all about.
Guest Getter takes the best of what others already know about getting guests and serves it to you on a silver platter.
